“Sam Newall is one of the world’s leading brand and communication specialists. She truly understands and articulates that a powerful brand is a combination of great product, storytelling and analytics. A master of merging culture and commerce Sam truly is an industry leader.”
- Anthony Kendal, Founder, Kendal and Partners
CASE STUDIES
A strong Brand Proposition and a connected approach to Marketing & Communications that is creative, considered and commercially minded will unlock the right opportunities to elevate a brand, drive awareness and deliver growth for the long term.
JOHNNIE WALKER BLUE LABEL
CLIENTS
"I would love to recommend Sam for her experience & unique personal talent & style, in deciphering what the brand situation is, what the opportunity for growth is, how the brand intrinsically fits within culture & how to enhance & magnify that to create brand discovery & fame. I worked closely with Sam for 5 years and on so many luxury spirits brands. Sam can adapt across many brand contexts and always intuitively lands on the single most important brand partnership or activation to build storytelling around a brand."
- Tanya Clarke, CEO The Lost Explorer Tequila Mezcal